Niggle is an independent feedback service that delivers your feedback directly to business owners and managers.

Through Niggle, you can deliver whatever you have to say - your suggestions, complaints and compliments - directly and privately to businesses, helping them improve their service. Businesses have the option to reply to you and even reward you for your feedback - even when you give it anonymously. And there's more than one way to give feedback - you can do it online or by text message.

Niggle's not a review website

Although there are many review websites where you can rate and review restaurants, hotels and other businesses, in full public view, up until now there hasn't been an easy way to tell the business owner or manager themselves - directly - about your customer experiences. This is what Niggle does. Review websites don't give businesses a chance of turning around your complaints or responding to your suggestions. Niggle gives businesses that opportunity - and some businesses will even reward you for your helpfulness.

Niggle is all about starting direct conversations between customers and businesses.